The Atlanta Hawks and State Farm Area introduced Thursday that they’ve promoted Andrew Saltzman to President of Enterprise Enterprise and Chief Business Officer. Saltzman beforehand served as Govt Vice President and Chief Income Officer for the crew, in addition to State Farm Area.
When Saltzman served because the EVP and CRO, he was accountable for driving the native, regional, nationwide, and worldwide enterprise alternatives for the Atlanta Hawks, State Farm Area, and the membership’s affiliate properties: the School Park Skyhawks and Hawks Talon Gaming Membership.
The Hawks introduced that they’ve promoted Andrew Saltzman to President of Enterprise Enterprise and Chief Business Officer. Saltzman beforehand served as EVP & Chief Income Officer for the crew, in addition to State Farm Area. pic.twitter.com/hqsOxAYPj8
— Lauren L. Williams (@WilliamsLaurenL) September 5, 2024
In his new function as President of Enterprise Enterprise and COO, Saltzman will add the obligations of unlocking new industrial alternatives and driving enterprise worth by means of new strategic integrations, partnerships, and repair agreements.
Saltzman will now oversee Hawks Ventures, the group’s mission-driven enterprise fund dedicated to funding minority-led/underrepresented startups and discovering strategic investments that may profit the Hawks and and/or State Farm Area companies.
Atlanta Hawks promoted Andrew Saltzman to President of Enterprise Enterprise, Chief Business Officer for future occasions
Moreover, Saltzman will even work to capitalize on owned and operated occasions, such because the first-ever Bud Gentle Tremendous Bowl Music Pageant held at State Farm Area previous to Tremendous Bowl LIII.
With the Centennial Yards downtown district launching in 2025, and different main occasions such because the upcoming 2025 School Soccer Nationwide Championship and the FIFA World Cup 2026, Saltzman can have the chance to make the most of these occasions to assist drive income.
Because the EVP and CRO, Saltzman sourced and negotiated the crew’s multi-year jersey patch partnership with digital well being firm, Sharecare, Inc. Their success was highlighted when the deal received the NBA “Partnership of the 12 months” Award in 2017.
Previous to the Hawks, Saltzman served as CRO for PlayOn Sports activities and the NHFS Community. He was accountable for gross sales efforts to supply nationwide alternatives for totally built-in highschool sports activities advertising campaigns utilizing conventional media, digital/sponsorship belongings, neighborhood entry, and content material curation.
Furthermore, Saltzman was beforehand President and Co-Founding father of Huge League Broadcasting and Sports activities Radio 790 The Zone. On the time, it was probably the most recognizable sports activities radio station within the nation.
